Anti-Apathy (AA) "promotes and supports people who take creative and innovative approaches to social and environmental issues.
"From ‘guilt-free’ fashion to crowd-powered online platforms for change, AA has been the home of sustainable lifestyles innovation and collaboration since 2002." 
Accessed December 2010: 
- Rouska Mellor, project director for TheNag.net
- Jamie Burdett, strategic director
- Cyndi Rhoades, founder /creative director
The RE:Fashion Awards
"In November ’08, Anti-Apathy, in collaboration with Ethical Fashion Forum and Futerra, launched the world’s first ever awards dedicated to improving social and environmental standards in the fashion industry...
"Amongst the contributors were Daisy Lowe, Sam Roddick, Vivienne Westwood, Zandra Rhodes, Katharine Hamnett, Pixie Geldof, Leah Weller and a stellar line up of stars. The glittering event, presented by Louise Roe, saw major faces from the fashion world come together to recognise the most significant developments in social and environmental standards in the fashion industry over recent years."