"After stints working in London for the Australian Tourist Commission and in financial PR for the Brunswick Group, Eugenie joined with David Robinson to found We Are What We Do, a new kind of movement inspiring people to change the world one small action at a time.
"While at WAWWD, Eugenie managed a range of projects including the books, Change the World for a Fiver (2004) and Change the World 9 to 5 (2006) and a collaboration with Anya Hindmarch to create the iconic "I'm not a plastic bag" shopper (2007). Eugenie was director of 10:10 from November 2009 to February 2011"
- Director, 10:10
Resources and articles
- 10:10 UK Board, organizational web page, accessed March 27, 2012.