General tobacco industry documents about reframing the debate away from health
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List below documents about reframing the debate away from health:
- Reframing the Debate Communications Plan (Philip Morris, 2000, lists goals for reframing debate)
- Czech Report (text) (Philip Morris, early deaths save money)
- 1989 Draft Tobacco Institute Strategy Speech
<tdo archive="uk,us">search_term="reframe debate"</tdo> Also try searching on "shift debate"