Hal Clifford

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Biographical Information

"In one guise or another I have been a journalist pretty much non-stop since 1984. Until early 2011 I was the executive editor of Orion magazine. I left that to focus on a narrative marketing company I founded with Jason Houston, Take One Creative.

"From 1986 to 1992 I participated in America’s smallest daily newspaper war as a foot soldier, lieutenant, rear admiral and, eventually, general (manager) at The Aspen Daily News, where the masthead motto is, “If You Don’t Want It Printed, Don’t Let It Happen.” I later joined our rival, The Aspen Times, as a columnist...

"In 2008 I formed Drift Storytelling, LLC with my good friend Jason Houston, the picture editor at Orion. Drift’s first client was Rare, an international conservation NGO doing amazing social marketing work in the tropics, and with whom we worked for several years. In 2011 we reformulated the company as Take One Creative..."[1]

His wife is Lou Bendrick.

Resources and articles

Related Sourcewatch


  1. Hal Clifford about, organizational web page, accessed April 25, 2012.