Rick Haskins

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Biographical Information

"Rick Haskins is the Executive Vice President, Marketing and Brand Strategy for The CW, a joint venture between Warner Bros. Entertainment and CBS Corporation. Prior to joining The CW, Rick served as Executive Vice President/General Manager for Lifetime television.Previously, Rick helmed his own marketing consulting company, The Haskins Group, from 1996-99. He held a variety of positions for The Walt Disney Company from 1988-96, including Vice President, Marketing, Buena Vista Television and Director of Development, Reality Programming. From 1982-88, Rick was a brand manager with Procter & Gamble. A published author, Haskins co-wrote Brand Yourself in 2000. A graduate of Utah State University, Haskins has a bachelor of science in psychology."[1]


Resources and articles

Related Sourcewatch


  1. Open to Hope Foundation Board, organizational web page, accessed May 22, 2013.